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VENOMCULT

PROJECT FOCUS

PRODUCT PHOTOGRAPHY

INTOXICATING HOME
FRAGRANCES.

VENOMCULT offers a wide range of home fragrances from mists, candles and incense products. Known for their high-quality craftsmanship and exquisite fragrances, the client aimed to elevate their online presence and marketing efforts through visually stunning product photography.

OVERVIEW/
PRODUCT SHOTS
CAPTURE
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VENOMCULT

PROJECT GOALS

Highlight Product Features: The primary goal was to capture the unique features and intricate details of the candles and incense products, showcasing their craftsmanship and design.
 

Convey Luxury and Elegance: The photography needed to communicate the brand's commitment to quality and create an air of sophistication, making customers feel a sense of luxury.
 

Reflect the Fragrance Experience: The images should evoke the essence of each fragrance, creating an immersive experience for potential customers.

APPROACH

Pre-production:

  • Collaborative Planning: The photography team collaborated closely with the client to understand their brand identity, target audience, and desired aesthetic.

  • Concept Development: The team brainstormed various concepts, including lighting setups, props, and backgrounds, to align with the client's vision and convey the desired brand message.

Set Design:

  • Props and Decor: The team carefully selected props to enhance the overall ambiance and elevate the visual appeal.

  • Background Selection: Different textured backgrounds, such as marble and natural wood, were chosen to add depth and complement the product designs.

Lighting:

  • Soft Lighting: Soft, diffused lighting was used to create a warm and inviting atmosphere while avoiding harsh shadows and maintaining product focus.

  • Accent Lighting: Additional lighting techniques were employed to highlight specific features and enhance the texture and details of the products.

Composition and Styling:

  • Product Placement: The team strategically positioned the candles and incense products to create visually pleasing arrangements, focusing on symmetry and balance.

  • Styling Details: Attention was given to the arrangement of fragrance ingredients, drip effects, and subtle movements to evoke the sensory experience and capture the essence of each scent.

Post-production:

  • Image Editing: The captured images underwent post-processing, including colour correction, enhancement of product details, and background refinements, ensuring a consistent and polished look.

  • Brand Consistency: The client's branding elements, such as logos and colour schemes, were integrated into the final images to reinforce brand identity and recognition.

IMPACT

The collaboration between the fragrance brand and the photography team resulted in a visually captivating collection of images that showcased the brand's candles and incense products in a luxurious and alluring way. The product photography successfully conveyed the brand's commitment to quality, creating a sense of desire and aspiration among customers. The images significantly enhanced their visual branding and customer engagement.

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